The Apogee Awards has assembled a team of advertising and marketing professionals to review and judge all campaign and program submissions. It¹s a unique blend of perspectives from the client side, to academia, to advertising agency management. Our panel includes a former founder of a mid-size agency and internationally acclaimed creative director; a nationally known university marketing professor; and a current marketing director of a large publicly traded company who has also directed marketing communications agencies in developing regional and national branding and promotional campaigns. Together, they know what works, and what it takes to achieve results for clients.

Each entry is judged blind (entrant not identified) and is judged on its merits.  Judges will look for clearly identified targets and objectives, understandable strategy and tactical execution.  Judges will use a standard scale to rate the campaign’s strength and stated results. 

First place winners in each category are then compared to each other to determine a category winner.